“Working with Brian and the team at O3 was a pleasure. Our website was completed on time, we stayed on budget, and had fun along the way. We appreciated Brian’s quick responses to our inquiries and his tireless efforts to make our project the best it could be.” - Lynn Steinberg, Founder Goodies for Gifts
Dream big. We can do it.
The hardest part of any successful project is the idea. If the idea isn’t good then the execution will lack. We’re fortunate Lynn Steinberg of Goodies for Gifts came our way with her idea. Lynn came to us with a solid, well-thought-out idea and after two weeks of learning about her product and the ins and outs of her goals, we were sold.
The idea
Goodies for Gifts allows both the small town and urban food purveyors to advertise their products to a national audience. Each Vendor gets a profile and the ability to add a set number of listings based on their subscription level. Their profiles and listings are unrestricted in their content and provide link backs to the Vendor’s website to enable a user to purchase the product displayed.
The details. And the devil.
We knew that a slick presentation was paramount to the success of the project. We also knew that 80% of Goodies’ audience was female. This allowed us to center on a feminine design with a lot of additional details. With lattice work and vertical pastel stripes, we were able to create a place that Lynn’s market would enjoy visiting and using. We used pink, yellow, and blue as the dominant palette throughout and even the men at O3 can’t help but bask in its glory.
WordPress as a backbone
WordPress is an amazing tool and one that is as versatile as you need it to be when given the right developer. We developed the platform that runs Goodies for Gifts entirely on WordPress. The application gracefully handles the core tasks well from allowing clients to log on and manage their listings to scheduling features and deals.
The result
We’ll find out soon! We plan to launch the site late November 2011.
