Logo Design

There’s a saying in the graphic design world that your product is only as good as your logo. In fact, in some instances, your logo alone can sell your product (you know, the whole “judging a book by its cover” thing). Ask yourself: Would the best-selling brands in the world have the impact they do today if they’d spent only 4 hours on their branding? Nike’s swoosh, NBC’s peacock and FedEx’s arrow have been embedded into our brains not only because they’re popular today, but because they’re simple and easy to identify with, too.